Spark by HALO

We help brands build and launch consumer products at America's top retailers.

Insight-led product development, sourcing, and retail execution, aligned to build products that sell at America's leading retailers. From concept to shelf.

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$1B+ In retail sales generated

14 Patents awarded

5× NPD #1 category rankings

01 · What We Do

The Spark product launch framework

Market Research

In-depth category analysis, competitive landscape, and pricing intelligence. Consumer and retailer insight to inform every product decision.

Foundation

Product Ideation

Product strategy, concept refinement, and early feasibility guidance. Alignment of concepts to market needs and margin targets.

Strategy

Assortment Development

Curating balanced, retail-ready product assortments. Identifying white space and building portfolios that support scale and growth.

Architecture

Sourcing & Product Development

Deep Asia-based factory relationships built over decades, spanning China, Vietnam, and beyond. Rigorous supplier evaluation, engineering oversight, and cost optimization.

Execution

Retail Launch

U.S. go-to-market strategy. Positioning for e-commerce and brick-and-mortar. Retailer coordination and distribution support.

Launch

02 · Track Record

A history of results behind some of America's most recognized brands

Sharper Image · Three-Sixty Group

$800M in annual retail sales

As Chief Merchandising Officer, grew Sharper Image retail sales from $225M to over $800M annually, with wholesale up 250%+. Expanded distribution to Best Buy, Walmart, and Costco. Grew the massage category from a single product into a dominant multi-line business, then extended the brand into vacuums, beauty, and kitchen.

#1 Massage Category — NPD 2021 & 2022

Brookstone

$200M+ retail sales

As OVP/DMM, drove $200M+ in retail sales across Brookstone's Technology Division — rising through the ranks over 18 years from store manager to corporate executive.

Key launches:

Big Blue Audio: $30M+ annually within 2 years, ahead of Bose & Beats · AR Drone: first nationally available consumer drone, sparked an entire category · Kinetic Sand: tens of millions in sales, 100M+ YouTube views · Pico Projectors: #1 NPD, in collaboration with Texas Instruments

HoMedics

First-to-market innovation across tech & wellness

Developed first-to-market true wireless earbuds, launching before Apple & JBL. Created the first Amazon-certified Alexa speaker, predating Echo. Patented UV sanitization technology ahead of COVID — a category that became a global consumer staple.

Multiple Patents Held

Recent & Ongoing Innovation

Active across multiple brands & categories

Past and present clients include Vat19 (12M+ YouTube subscribers), Amped Games, Renpho, HoMedics, and an undisclosed Top 10 Amazon Brand. All engagements supported by our global factory network with deep Asia-based sourcing relationships.

Active engagements

Sharper Image Deep Tissue Massager Pro pallet display at Costco

From Development to the Floor

Products built to earn shelf space at America's most competitive retailers

The Sharper Image Deep Tissue Massager Pro earned a full pallet placement at Costco, one of the most competitive floors in retail. A percussion massager built around quality, value, and a category that consumers were actively seeking. The kind of product that earns its place on the shelf and keeps selling.

Sharper Image · Costco