Spark by HALO  ·  Product Strategy & Go-To-Market

We help brands bring consumer products to market.

Insight-led product development, sourcing, and retail execution, aligned to build products that sell at America's leading retailers. From concept to shelf.

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$1B+ In retail sales generated
14 Patents awarded
Global Factory network across Asia & beyond
01  ·  What We Do

The Spark product launch framework

01
Market Research
In-depth category analysis, competitive landscape, and pricing intelligence. Consumer and retailer insight to inform every product decision.
Foundation
02
Product Ideation
Product strategy, concept refinement, and early feasibility guidance. Alignment of concepts to market needs and margin targets.
Strategy
03
Assortment Development
Curating balanced, retail-ready product assortments. Identifying white space and building portfolios that support scale and growth.
Architecture
04
Sourcing & Product Development
Deep Asia-based factory relationships built over decades, spanning China, Vietnam, and beyond. Rigorous supplier evaluation, engineering oversight, and cost optimization.
Execution
05
Retail Launch
U.S. go-to-market strategy. Positioning for e-commerce and brick-and-mortar. Retailer coordination and distribution support.
Launch
02  ·  Track Record

A history of results behind some of America's most recognized brands

Sharper Image  ·  Three-Sixty Group

$800M in annual retail sales

As Chief Merchandising Officer, grew Sharper Image retail sales from $225M to over $800M annually, with wholesale up 250%+. Expanded distribution to Best Buy, Walmart, and Costco. Grew the massage category from a single product into a dominant multi-line business, then extended the brand into vacuums, beauty, and kitchen.

#1 Massage Category — NPD 2021 & 2022

Brookstone

$200M+ retail sales leadership

As OVP/DMM, drove $200M+ in retail sales across Brookstone's Technology Division — rising through the ranks over 18 years from store manager to corporate executive.

Key launches:
Big Blue Audio: $30M+ annually within 2 years, ahead of Bose & Beats  ·  AR Drone: first nationally available consumer drone, sparked an entire category  ·  Kinetic Sand: tens of millions in sales, 100M+ YouTube views  ·  Pico Projectors: #1 NPD, in collaboration with Texas Instruments

Sharper Image — Product Development

Innovation across personal care & tech

Our team led research, development, and product innovation for the Sharper Image brand across massage, personal care, vacuums, beauty, and kitchen — driving the category awards and retail performance behind the brand's growth to $800M in annual sales.

Utility & Design Patents Held

Recent & Ongoing Innovation

Active across multiple brands & categories

Currently leading product development and sourcing for Vat19 (12M+ YouTube subscribers), an undisclosed Top 10 Amazon Brand, and Amped Games. Former clients include Renpho and HoMedics. All engagements supported by our global factory network with deep Asia-based sourcing relationships.

Active engagements
03  ·  Retail Presence

Products we've developed sell at America's top retailers

From mass market to specialty retail. We know what it takes to earn shelf space and drive sell-through at every major U.S. channel.

Best Buy
Target
Walmart
Costco
Amazon
Macy's
Kohl's
Home Depot
Lowe's
CVS
Sam's Club
JCPenney
World Market
FAO Schwarz
Meijer
Belk
04  ·  Recognition

Award-winning category performance

2021 Largest Dollar Share, Total Personal Care — NPD Group
2021–22 Largest Dollar Share, Self-Care — NPD Group
2021–22 #1 in Massage Category — NPD Group
2021–22 #1 Handheld Massager in America — NPD Group
2021 #1 Heating Pad in America — IRI
$1B+
Retail sales generated
$200M
Brookstone tech division led
6+
Product categories mastered
14
Patents awarded
05  ·  Leadership

The team behind the work

Rene Hart

CEO & Co-Founder, HALO

Rene is a career merchant, product innovator, and retail strategist with over 25 years of experience bringing consumer products to market at America's top retailers. He has held senior leadership roles across specialty retail, consumer electronics, and wellness — consistently driving category growth, landmark product launches, and award-winning brand performance.

HALO Technologies
CEO & Co-Founder — leads HALO's vision across technology and wellness, and the SparkbyHALO client model
Three-Sixty Group Sharper Image brand
Chief Merchandising Officer — grew retail sales from $225M to $800M; wholesale up 250%+. Expanded to Best Buy, Walmart, Costco. Earned #1 NPD rankings in Massage, Handheld Massagers, and Personal Care (2021 & 2022).
Blueprynt International
Founder & Chief Innovation Officer — consulting for Sharper Image, HoMedics, and Vornado across market research, design strategy, product development and sourcing
Brookstone
OVP/DMM — rose from Store Manager to corporate executive over 18 years
AR Drone — first nationally available consumer drone, category-defining  ·  Big Blue Audio — $30M+ annual revenue within 2 years, ahead of Bose & Beats  ·  Kinetic Sand: tens of millions in sales, 100M+ YouTube views  ·  Pico Projectors: #1 NPD, developed with Texas Instruments
PetSmart
Sr. Director of Hardgoods
Patents
12 patents — utility and design patents for the Sharper Image PowerBoost percussion massager line, temperature-controlled massage node technology, and modular device case
Stamford, CT
LinkedIn

David Yang

CTO — Product Development & Technology

David brings over 20 years of consumer electronics product development expertise, spanning audio, wellness, and personal care categories. As CTO of HALO, he leads the technical and engineering side of all product development engagements — from concept through factory qualification and mass production.

His career spans senior roles at Three-Sixty Group (Sharper Image), where he rose to VP of Product Development, and FKA Brands, where he led product management for JAM Wireless Audio and Sol Republic. He spent a decade at Brookstone's Asia Division, building deep sourcing and development expertise across Hong Kong-based operations.

HALO Technologies
Chief Technology Officer — leads all product development and engineering engagements across every Spark by HALO client engagement
Three-Sixty Group Sharper Image
VP of Product Development & Director of R&D — led product innovation and engineering for Sharper Image brand
FKA Brands
Sr. Product Manager — JAM Wireless Audio & Sol Republic
Brookstone Asia
Director, Merchandising & Product Development — 10 years across Hong Kong operations, rising from Merchandiser to Director
Patents
Seamless Knit Enclosure for Headphones (US10669655B2, 2020)  ·  UV Sanitizing Apparatus (WO2020264225A1, 2020)  ·  Co-inventor on Sharper Image PowerBoost percussion massager patents
06  ·  Portfolio

Categories we develop in

Massage
Percussion · Eye · Chair · Body
Fitness & Recovery
Supports · Rollers · Recovery tools
Bathroom
Mirrors · Sanitizers · Wellness
Home Solutions
Vacuums · Beauty · Kitchen
Tech & Gadgets
Audio · Wearables · Smart devices
Toys, Games & Novelty
RC · Games · Gifts · Collectibles

Ready to build something that sells?

From concept to shelf — we align strategy, sourcing, engineering, and retail execution to build products that win at America's top retailers.

1266 E Main Street, Ste. 700R
Stamford, CT 06902